Manager Digital Performance Analytics
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Description:
Company Name: Du
Employment Type: Full Time
Monthly Salary: Unspecified
Minimum Work Experience: 5-10 Years
Minimum Education Level: N/A
Listed By: Employer
Career Level: Manager
Description:
Thanks for your interest in the Manager Digital Performance Analytics position. Unfortunately this position has been closed but you can search our 1 open jobs by clicking here .
Minimum Experience:
Minimum 5 years of advanced analytics experience ideally within the Telecom industry, at least 2-4 years related to e-commerce and self-service web analytics.
Excellent data analysis skills. Ideal candidate must have strong experience interpreting and analysing complicated, disparate, large-scale data sets and visualizing findings in a way that conclusions and recommendations can be easily drawn
Minimum Education:
BA/BS with significant coursework in marketing, mathematics, statistics or economics.
MBA or equivalent preferred
Knowledge & Skills:
Thorough understanding of website metrics, data analysis and reporting tools
The candidate should have exceptional analytical skills and be able to translate analysis into actionable recommendations to help achieve revenue goals and improve customer experience.
Ability to identify business questions, analyse data, draw conclusions, build a strong and persuasive narrative around the data, and develop actionable recommendations
Ability summarise digital touchpoint research in order to produce valuable strategic business insights and actionable results
Strong verbal and written communication skills and the ability to clearly communicate research results and conclusions in written reports and presentations
A strong understanding of online marketing coupled with core skills of search - both paid and organic
Experience of working in e-commerce environment
Comfortable with a fast-paced environment and changing business priorities
Excellent organisation capabilities, ability to prioritise effectively and work under pressure on short deadlines
Highly advanced Microsoft Excel skills, Power BI
Experience querying databases using SQL ideally on Teradata, and experience using statistics software packages such as SAS, SPSS, R highly desirable
Visualization tools: Qlikview/Tableau/Microstrategy knowledge
Expertise in ad-serving and web analytics tools (Google DCM, Atlas, Google Analytics, Omniture, etc.)
Understanding of how brand study research (Nielsen, Comscore, Vizu) can play into measurement plans and campaign performance reports
Experience using statistical techniques and/or tinkering with programming languages would also be beneficial
Experience working with Internet and database tools (i.e. web based reports, database and various multimedia technologies)
Successfully mine non-traditional data and leveraging a big data environment to create meaningful insights




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